Simon Hertnon speaking engagements

Simon Hertnon thinks written words are overused and undervalued, and that our addiction to low-value information is costing us dearly. Now you can hear him speak about this horrendously costly global issue.

Re: Valuing Words
Changing attitudes to paper wars and information overload
 
Venue: Write Limited, L9 Baldwins Centre, 342 Lambton Quay, Wellington
Date: Friday 19 August 2011
Time: 3-5pm (presentation begins at 3.30pm)
To book: Contact Kat on 04 801 2554 or at kat@write.co.nz

What's it all about?
Like Nakedize, Plain English champions Write are deeply concerned about information overload and poor writing skills. When they heard about Simon's forthcoming book (The Price of Words) they invited him to speak. Write agrees that while attitudes have begun to change, habits are very hard to break and we need to analyse and discuss the issues if we are to respond wisely.

Simon will speak about:

• The impacts of infoglut and overwriting.
• Natural limits to information creation and consumption.
• Why demoting information is usually more useful than promoting it.
• Our aversion to acknowledging unimportance.
• The difference between aiming for more and aiming for optimal.
• The full costs of 'information technology'.
• Seven steps we can take to turn the tide.

Simon's provocative commentary on writing in the private and public sectors will entertain and enlighten — and you'll learn a few 'valuable' words too.

Copies of Simon's books will also be available for purchase. Refreshments provided.

Who should attend?
CEOs, CIOs, and senior managers who want to equip their staff to identify and produce useful, cost-effective communication.